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credibility, güven, geloofwaardigheid

Creating a Million Dollar Brand Through PR Outreach: The Power and Currency of Credibility (PART 1)

This is the first in a three-part series titled Creating a Million Dollar Brand Through PR Outreach. Have you ever wondered why a rich celebrity would sit down for an unpaid interview with a national newspaper? Or why a wealthy professional athlete would take a low-paying broadcasting job as their career winds down with little need for money? In a word, credibility. Credibility, once...

What is the role of Public Relations as …

Most business owners do not realize that because we live in an information-overload society, it...

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How to use PR as a marketing tool

How Public Relations Helps Your Branding …

Business owners take an effort to create the right website, a logo and tag line when they are...

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public relations

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