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Press Release Writing

Press Release Writing

Four Ways You Can Be Different in Press Releases

Journalists today are busy. Many of them are doing several jobs at once. They don't have time to sort through a large number of press releases. That means you have to catch their eye. Read this article to find out ways to be different in a press release and catch their eye. by Louise Harris Entrepreneurs all believe they have the best product or service. The savvy ones know they have to...

Using PR To Promote Holiday Shopping Thr …

Consumers have come to expect special offers during several holiday periods each year, and...

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Show As Much As Tell In An Art Gallery O …

Include photos of the art and featured artist with your press release to gain media and...

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Four tips to create an effective press r …

In the ultra-competitive tech industry, a well-written press release touting your product’s...

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How PR Can Help Promote Your New Beauty …

Explain what’s different – and better – about your new beauty product to get the most out...

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In A Great Fashion Press Release, Your P …

To gain media and consumer attention, tout your products unique attributes and beware of...

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Write An Effective Email Subject Line Th …

The ‘5 Ws and The H’ are still spot-on, just in the wrong order. Use this internet-savvy...

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How To Write A Successful Product-Launch …

A product launch is the perfect opportunity to introduce – or reintroduce - your company to...

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Be Careful What You Put in Headlines

Headlines are important to news stories and press releases. The right headline will grab the...

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Writing A Stellar Boilerplate

A well-written and informative boilerplate – also known as the ‘About Us’ paragraph –...

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Using Statistics in Press Releases to En …

Every day, newspapers or television shows have stories that involve statistics. For example,...

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