Press Release Writing

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How to Use Environment in Your Press Releases?

April is Earth month. To be effective in getting media attention, small business owners should take advantage of Earth month in their press releases. This article will give you ideas of how you could incorporate the environment in your business and in your press releases. You will save money, and you could get media attention in April. by Louise Harris Being environmentally conscious is good...

Show As Much As Tell In An Art Gallery O …

Include photos of the art and featured artist with your press release to gain media and...

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Four tips to create an effective press r …

In the ultra-competitive tech industry, a well-written press release touting your product’s...

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How PR Can Help Promote Your New Beauty …

Explain what’s different – and better – about your new beauty product to get the most out...

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In A Great Fashion Press Release, Your P …

To gain media and consumer attention, tout your products unique attributes and beware of...

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Write An Effective Email Subject Line Th …

The ‘5 Ws and The H’ are still spot-on, just in the wrong order. Use this internet-savvy...

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How To Write A Successful Product-Launch …

A product launch is the perfect opportunity to introduce – or reintroduce - your company to...

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Be Careful What You Put in Headlines

Headlines are important to news stories and press releases. The right headline will grab the...

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Writing A Stellar Boilerplate

A well-written and informative boilerplate – also known as the ‘About Us’ paragraph –...

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Using Statistics in Press Releases to En …

Every day, newspapers or television shows have stories that involve statistics. For example,...

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Final Four Steps To Writing An Effective …

Follow these steps and gain earned media exposure by targeting industry and consumer media with a...

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